The new generation Blu-Ray DVD employs a blue light laser to illuminate the pits found in the DVD disc. It results in huge information storage in the same space, as blue light has a shorter wavelength and hence the pits can be spaced closer together. The HDTV - Blu-Ray HD players are designed to play such tightly packaged DVDs.

The summer of 2006 saw the market flooded with an amazing range of players from big players like Panasonic, Samsung and Pioneer. The initial cost of these players is around $1000 to $1800, but it surely will dip with competition. These players are compatible with the 1080p resolution HDTV sets which were launched at the same time.